Drawing on over 3 decades of management and consulting
experience in strategic marketing, customer loyalty, branding, communications
and new product
development, Ron Shaw, principal consultant, has the perspective,
context and process skills companies need to rapidly discover and deploy
stakeholder
insights.
'Customer-Driven Rapid Innovation'
'Customer-Driven Rapid Innovation' is our
proprietary, integrated marketing research, concept development and team
facilitation process that expedites the development of new or improved; products,
services, brands, messaging, promotional programs, etc.
'Customer-driven rapid innovation' ensures that your ideas resonate with
customers, fit with company strategy and get to market fast.
First, we help discover
customer insights...
We believe that the 'voice of the
customer' must be the central driver for all innovation. So we go deep with your
customers and other stakeholders to discover
relevant new insights that reveal major opportunities. We handle all
aspects of the research process from project design, through
analysis and reporting. But we don't stop there...
Then, we help deploy customer insights fast.
We believe that 'intensely-focused, unified team action'
is what it takes to make good ideas become a reality quickly. So, we facilitate a core
team-based, rapid innovation process to ensure that compelling customer insights get
deployed right, and right away.
See 'Principal'
to learn more about Ron's background.
Contact Information
Ronald Shaw, President
Shaw Marketing Partners, Inc.
1033 Third Avenue SW, Suite 103
Carmel, IN 46032
(317) 818-0400 (Tel)
(208) 460-1833 (Fax)
ron@ShawMarketing.com
www.ShawMarketing.com