Shaw Marketing Partners, Inc.

Vital Insights for Sustained Growth

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Welcome to Shaw Marketing Partners!

Ron Shaw, President

Shaw Marketing Partners is a unique qualitative research / team facilitation resource that helps companies strengthen their competitive advantage and build a more profitable customer base.

We provide vital insights to companies across a broad range of industries to optimize the total customer experience. Our programs help companies discover and deploy insights from consumers, professionals, employees and other stakeholders via;

 

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Focus Groups (Traditional, On-line, Video, Telephone, Dyads, Triads)

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Individual Depth Interviews (Face-to-Face, On-Line, Telephone)

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Observational & Ethnographic Studies

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Advisory Boards & Panel Discussions

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Employee Roundtables

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Dynamic Debriefing Sessions

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Idea Generation & Screening Sessions

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Creative Problem-Solving Sessions

 

'Value-Added' Research

We provide far more than just information. We go deep to discover relevant new insights that reveal major opportunities and lead to sound marketing strategies. Drawing on 36 years of management and consulting experience in strategic marketing, customer loyalty, branding / communications & new product development, Ron Shaw, principal consultant, provides the perspective, context and process skills companies need to develop and deploy customer insights for sustained growth.

 

Introducing VitalSigns™: Real-Time Feedback for Customer Experience Management

As a leader of a rapidly-growing company, what would it mean to you to receive a confidential, continuous stream of objective feedback direct from your most important customers in real time? As fast-growing companies seek market traction, a leader's ability to get rich, objective, timely feedback from strategic customers is critical, but not easy. Well-meaning employees can filter and spin customer feedback. Marketing research companies can analyze it beyond recognition. VitalSigns is a leadership tool that goes far beyond the limits of traditional 'customer satisfaction' surveys to help leaders set company direction, gain employee commitment and monitor follow-through in real time.  (Read a VitalSigns case study.)

 

See 'Principal' to learn more about Ron's background.

 

Contact Information

Ronald Shaw, President
Shaw Marketing Partners, Inc.
1033 Third Avenue SW, Suite 103
Carmel, IN 46032
(317) 818-0400 (Tel)
(208) 460-1833 (Fax)
ron@ShawMarketing.com

www.ShawMarketing.com

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